Last week, following in the footsteps of Google's Chrome app store and its own mobile App offering on the iTunes store, Apple launched its all new web app store. It works in very much the same way to mobile app store, offering a range of handy mini programs that replace websites. As many would have guessed, the most downloaded app so far is Twitter. This means that instead of visting the Twitter website, one now just needs to open the app from the desktop and begin Tweeting away.
So what is the point of Apple's app store? Is it any quicker to opne up and application connected to the web and use it as opposed to visiting the site itself? Marginally perhaps, but this hardly comes into it. Some apps do require financial remuneration, or prestamos inmediatos as the Spanish say, so this could really just be a money spinner for Apple.
Interestingly, Apple seems to be going the opposite way to Google. While the Google store houses apps that are essentailly browser plugins, Apple's apps take up memory like a normal program. There is a key difference between Apple's and Google's respective approaches, the former seem to be offering a new software model wears the latter look to move computing into the cloud.
Applications, or as they were known, programs are migrating out of big stores like PC World and onto the web where there is a wider selection and they are being sold for much more reasonable prices. A aesthetically pleasing easy to use site full of a wealth of different apps offered at a reasonable price, or as the Spanish would say dinero facil.
Imposing the mobile app model upon consumers seems to have changed the way that people buy software, apps priced at below £2 represent an attractive offer for 'collectors' who want the latest game or widget on their phone. Only time will tell if the web app store is as successful. prestamos personales en efectivo
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